o-drake-yolo-profits-570
o-drak-yolo-profits-570

Drake isn’t too happy with retailer apparently taking ‘YOLO’, slapping it onto some clothing and making lots of money off of it. If Drake doesn’t legally own the term, he really can’t do anything about it. In addition, someone else has claimed creatorship:

A small-but-committed group of writers, bloggers and videographers that (mostly) exist and function all over the D.C. Metro area.