Yesterday,Swizz Beatz announced he will be partnering withMonster Cable Inc. as an investor and board member. Says chief executive, Noel Lee:
“Swizz will advise us on our creative direction, product design and our marketing. We’ll be looking to him to tell us what’s next. He’s the real deal. He doesn’t get involved in something unless he believes in it.”
Swizzy adds:
“I analyzed and studied the company for a couple of years. It felt like this is the right time to be in business together. I have a seat on the board. I am a co-owner. This is a graduation for Monster, and it’s a graduation for me. For Monster, it shows they are investing in the culture. They are not doing things just to get by. In the next few months, the world will see who the monsters are in this world.”