A nerd attempts The Cinnamon Challenge and he actually beat it.

If you don’t know what that is, it’s a challenge that involves swallowing a spoonful of ground cinnamon in under 60 seconds without drinking anything (while uploading it to the internet, of course). The challenge is extremely difficult and carries substantial health risks because the cinnamon coats and dries the mouth and throat, resulting in coughing, gagging, vomiting and inhaling of cinnamon, leading to throat irritation, breathing difficulties, and risk of pneumonia (Source: Wikipedia).

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